In Brands We Trust
年份：2002
地区：美国|加拿大
上映：
评分：0.0 分
播放：17 次
更新：2020年08月16日
导演：Michael Pelletier
编剧：
主演：Lisa Bronwyn Moore
分类：纪录片
剧情介绍
Ask what a brand is-- is it a product, a company, an advertising campaign, a myth? Examines the concept of branding, its history, its impact on youth, and the convergence of brands and culture. Includes commentary by Saatchi & Saatchi Worldwides's Kevin Roberts, Chanel's Jacques Helleu, and anti-corporate crusader Naomi Klein. Looks at various brands, including Coke, Nike, Chanel, Apple, and Benetton.
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